1. WHO WE ARE. We are Auliv Tech LLP (India), parent company of the brand SoWhat Global and we process your personal data as controller. This means that we are responsible for how we process and protect your data.
  2. WHAT WE USE YOUR DATA FOR. We will use your data (collected online or through other means), among other purposes to respond to your queries, solve your doubts and attend your suggestions.
  3. WHY WE USE YOUR DATA. We are entitled to use them because we have a legitimate interest to respond to your queries, solve your doubts and attend your suggestions.
  4. WHO WE SHARE YOUR DATA WITH. We share your data with service providers who provide us with assistance or support, these being internal operational divisions or third party providers.

We encourage you to read our full Privacy Policy below to understand in depth how we will use your personal data and your rights over your data.



  • In this Privacy Policy, you will find all relevant information applicable to our use of our users' and clients' personal data, regardless of the channel or means (online or by phone or e-mail) that you use to interact with us.
  • We are transparent about what we do with your personal data, to help you to understand the implications of the way in which we use your data, and the rights you are entitled to in relation to your data:
    • We permanently make available for you all the information included in this Privacy Policy, that you can check when you consider appropriate, and in addition;
    • You will also find further information on how we use your data as you interact with us.
  • These are some terms we regularly use in this Privacy Policy:

When we speak about our Platform, we refer, in general, to any of the channels or means, digital or in person, you may have used to interact with us. The main ones are:

  • Our Website, sowhat.global;
  •  by phone, chat, post mail or electronic mail.



Depending on the purpose for which we process your data from time to time, as explained above, we need to process one or other data, which will in general be, depending on each case, as follows:

  • your identity data (for example, your name, surname, language and market from which you interact with us and contact data);
  • transactions information (for example, any  information that you provide us on your purchases tickets, orders, returns, etc.);
  • connection and browsing data;

Remember that, when we ask you to fill in your personal data to give you access to any functionality or service of the Platform, we will mark certain fields as compulsory, since this is information that we need to be able to provide the service or give you access to the functionality in question. Please take into account that, if you decide not to make such data available to us, you may be unable to enjoy those services or functionalities.

We will process your personal data for the following purposes:


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1. To meet requests or applications that you make through the Corporate Contacts and Customer Contacts channels

We only process the personal data that are strictly necessary to manage or resolve your request or application.

2. Analysis of usability and quality to improve our services

If you access our Platform, we inform you that we will treat your browsing data for analytic and statistic purposes, i.e., to understand the manner in which users interact with our Platform and thus be capable of introducing improvements in the Platform, as well as to address the suggestions for improvements that, as user, you might send to us.




The time for which we will keep your data will depend on the purposes for which we process them, as explained below:


Time for which the data are kept

1. Corporate Contact and Customer Contact

We will process your data for the time necessary to meet your request or application.

2. Analysis of usability and quality

We will process your data occasionally for the time during which we proceed to carry out a specific quality action or survey or until we anonymise your browsing data. As well as during the strictly necessary time to address your suggestion.


Notwithstanding the fact that we will process your data for the time strictly necessary to achieve the purpose in question, we will subsequently keep them duly stored and protected for the time during which liability may arise for their processing, in compliance with legislation in force from time to time. Once each of the potential actions is time-barred we will proceed to delete the personal data.



To achieve the purposes mentioned in this Privacy Policy, we must give access to your personal data to entities of Auliv Tech LLP and to third parties that provide us with support in the services that we offer your, i.e.:

  • technological service providers,
  • providers of customer support related services.

We however do not sell or rent your data to third parties for any other purpose. 



We undertake to keep your personal data confidential and to ensure that you may exercise your rights. Bearing that in mind, you may exercise your rights free of charge by writing us an e-mail to our e-mail address (hey@sowhat.global), simply informing us of the reason for your request and the right that you wish to exercise. If we consider this necessary to be able to identify you, we may request you to provide a copy of a document evidencing your identity.

In particular, notwithstanding the purpose or legal basis we use to process your data, you have the following rights:

  • To request access to your personal data that we hold.
  • To request that we rectify the personal data that we hold. In any case, please take into account that, on actively making your personal data available to us through any procedure, you guarantee that they are true and accurate and you undertake to notify to us any change or modification of your data. You will be liable for any loss or damage caused to the Platform or to the person responsible for the Platform or to any third party by reporting erroneous, inaccurate or incomplete information in the registration forms. Please remember that, as a general rule, you must provide us only with your own data, not with those of third parties. 
  • To request that we erase your personal data to the extent that they are no longer necessary for the purpose for which we need to keep processing them, as we have explained above, or when we are no longer legally permitted to process them.

Where the processing of your data is based on our legitimate interest, you will also have the right to object to the processing of your data.



We may amend the information contained in this Privacy Policy when we consider this appropriate. We suggest you to review this Privacy Policy from time to time in case minor changes are made or we make any interactive improvement, taking the opportunity that you will always find it as a permanent point of information on our Website.



We use cookies and similar devices to facilitate your browsing in the Platform, understand how you interact with us and, in certain cases, to be able to show you advertisements in accordance with your browsing habits. Please read our Cookies Policy to understand with greater detail the cookies and similar devices that we use, their purpose and other information of interest.